Patients describe Professor Cheong as approachable, honest, and fiercely committed to their care. She’s known for her ability to balance clinical precision with deep empathy— helping patients navigate complex journeys with clarity and confidence.
Her ethos: “Science with compassion. Decisions with you, not for you.”
Professor Cheong is a Consultant Gynaecologist, Consultant in Reproductive Medicine and Subspecialist Reproductive Medicine. She provides expert care in all aspects of reproductive health, including:
General Fertility Advice
Recurrent miscarriage and pregnancy loss
Polycystic Ovary Syndrome (PCOS)
Endometriosis and hormonal conditions
Menstrual disorders and early menopause
Every patient she sees benefits from a deeply personalised plan — underpinned by the latest research and clinical best practice.
Academic & Research Leadership
Professor Ying Cheong is a leading fertility specialist and internationally recognised expert in reproductive medicine. Her work spans clinical care, scientific research, and global health leadership, bringing the latest breakthroughs in fertility and miscarriage care directly to patients.
At the University of Southampton, Professor Cheong leads pioneering research into:
Recurrent miscarriage and endometrial receptivity
Embryo implantation and IVF success
Personalised fertility treatments
Emotional wellbeing through digital tools like MediEmo
She has published over 200 peer-reviewed papers, contributes to international clinical guidelines (including miscarriage care and PCOS), and is a frequent keynote speaker at global conferences. As a co-lead of MediEmo—a digital support platform—she helps ensure emotional care is part of every fertility journey.
Professor Cheong also served as Chair of Reproductive Endocrinology for the European Society of Human Reproduction and Embryology (ESHRE). In this role, she:
Leads international efforts to improve fertility care standards
Oversees training for healthcare professionals across Europe
Drives consensus on complex issues like ovulatory disorders and hormone support
Her mission is clear: to advance reproductive medicine with science, compassion, and global collaboration, improving outcomes for individuals and couples at every stage of their medical journey.
Her work is known not just for its scientific rigour, but for its human impact — driving forward a future where reproductive care is smarter, kinder, and more equitable.
Whether she’s leading a clinical trial, mentoring a junior researcher, or advocating for emotional support in fertility care, Professor Cheong’s academic mission is clear: to advance science that matters to patients.
